Privacy policy

This Privacy Policy describes how we collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

Last updated: November 2025

1. Overview

2.Information We Collect

3. How We Use Your Information

4. Sharing Your Personal Information

5. Behavioural Advertising

6. Data Retention

7. Your Rights

8. Cookies

9. Changes

10. Contact Us

1.overview

This Privacy Policy describes how The Outbark (“we”, “our”, “us”) collects, uses, and shares your personal information when you visit or make a purchase from www.theoutbark.com.au (“the Site”). We are committed to protecting your privacy and complying with the Privacy Act 1988 (Cth) and the Australian Privacy Principles.

2.information we collect

When you make a purchase or attempt to make a purchase through our Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card details or payment service details), email address, and phone number. We refer to this as “Order Information.”

When you visit the Site, we also automatically collect certain information about your device, including information about your web browser, IP address, time zone, and cookies installed on your device, as well as information about how you interact with the Site, such as pages viewed, referral sources, and time spent on pages. We refer to this as “Device Information.”

 

 

3.how we use your information

We use Order Information to fulfil orders placed through the Site, including processing payments, arranging shipping, and providing invoices and order confirmations. We also use it to communicate with you, screen for potential risk or fraud, and, when in line with the preferences you have shared, provide you with information or advertising relating to our products or services.

Device Information is used to help us screen for potential risk and fraud, particularly by monitoring IP addresses. We also use it to improve and optimise our Site by generating analytics about how customers browse and interact with the Site and to assess the success of our marketing and advertising campaigns.

4. sharing your personal information

We share your Personal Information with third parties to help us use it as described above. For example, we use Shopify to power our online store. You can read more about how Shopify uses your information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how customers use the Site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

We may also share your information to comply with applicable laws and regulations, respond to lawful requests such as subpoenas or search warrants, or protect our rights.

5. behavioural advertising

We may use your Personal Information to provide targeted advertisements or marketing communications that we believe may be of interest to you. You can opt out of targeted advertising using Facebook at https://www.facebook.com/settings/?tab=ads or Google at https://www.google.com/settings/ads/anonymous.

6. data retention

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete it.

7. your rights

You may request access to, correction of, or deletion of your personal information at any time by contacting us. If you no longer wish to receive marketing emails, you can unsubscribe using the link provided in those emails or contact us directly by email.

8. cookies

Our Site uses cookies to enhance your browsing experience, provide analytics, and support advertising. You can control or disable cookies through your browser settings, but please note that some parts of the Site may not function properly without them.

9. changes

We may update this Privacy Policy periodically to reflect changes to our practices or for other operational, legal, or regulatory reasons.

10. contact us

 

For more information about our privacy practices or if you have questions, please contact us at:
Email: info@theoutbark.com.au
Address: Sydney, NSW, Australia

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Where Camp Feels Like Home

Thoughtfully designed outdoor gear that keeps you and your best friend close, comfortable, and settled - wherever the night takes you.

Where Camp Feels Like Home

Thoughtfully designed outdoor gear that keeps you and your best friend close, comfortable, and settled - wherever the night takes you.